The Addressable Self: Data Doubles, Deep Maps and Civic Memory (Razinsky, Peters, Bengtsson, Demirci, Qiu, Lister, Vrebos, Are, Briggs) · LAPIEZA LAB · Anto Lloveras · Socioplastics · 2026

A contemporary subject is increasingly formed by infrastructures that must first make it addressable. Addressability is more than identification: it is the capacity of a system to locate a person, place or trace within an operational field and then return an action to it. Razinsky’s algorithmic subject exists through precisely this loop. Personalisation promises maximum singularity, yet it acts on a data double assembled from heterogeneous traces and the statistical residues of others; the more specifically the system appears to address “me”, the more the coherent subject is dispersed into operational fragments. Demirci’s Talking Mirror gives this recursion an experiential form: digital systems process behaviour and return ranked, filtered and optimised versions of the user that then participate in subsequent self-perception. The mirror no longer reflects; it intervenes. Are and Briggs locate an adjacent transformation in platformised labour, where multiple occupational identities are deliberately collapsed into shared public contexts. Their “context collusion” shows that visibility is not simply imposed by platforms but strategically inhabited, although always under the economic conditions of precarity, self-branding and influencer creep. Peters and Bengtsson complicate any account that would make the subject a passive product of these infrastructures.

Affective World-Making: Norms, Semantic Space, Context and Predictive Construction (Eickers, Prinz, Bae, Chaouch-Orozco, Gonzalez, Cohen-Charash, Şencan, Mesquita) · LAPIEZA LAB · Anto Lloveras · Socioplastics · 2026

Emotion does not occur inside a person and then move outward into language, culture and space; it is assembled through relations that are already bodily, conceptual, linguistic, normative and environmental. Lutz’s earlier dismantling of “emotion” as a supposedly natural Western category remains decisive because it exposes the epistemic violence of treating historically specific distinctions—emotion/reason, body/mind, nature/culture—as if they were universal coordinates. Gil-Juárez and Vitores make an allied move in communication theory: language does not simply transport pre-existing content but produces versions of reality through historically available categories and repertoires. Pallí and colleagues similarly shift attitudes from mental possessions toward evaluative practices, opening a route from internal states to situated positioning. The current constructionist work intensifies this displacement rather than merely repeating it.